Matt Avero-Sturm

Fractional Director Of Marketing Operations at UserLeap

Matt Avero-Sturm has a diverse background in marketing and operations. Matt is currently working as a Growth, Marketing & GTM Operations Leader at Next Stage Consulting, where they help B2B technology businesses develop and execute strategies for high growth. Matt also serves as the Head of B2B Marketing and Growth Marketing at Elevate Leadership.

Prior to their current positions, Matt held various roles at Sprig and EVERFI. At Sprig, they served as a Fractional Director of Marketing Operations, Director of Marketing Operations, and Senior Manager of Marketing Operations. During their time there, Matt drove growth, created marketing and sales operations functions, and partnered with key stakeholders on go-to-market strategy and operations.

At EVERFI, Matt held the positions of Senior Manager of Marketing Operations, Marketing Operations Manager, Marketing Manager (Strategic Accounts), and Sales Development Representative. Matt led marketing operations for a large, matrixed marketing organization, implemented account-based marketing strategies, and achieved outstanding sales performance.

Before that, Matt was the Head of Business Development at Illustria, where they managed marketing, sales, revenue operations, and business operations. Matt also prospect and sold to new clients.

Overall, Matt has extensive experience in marketing, growth, and operations, and has consistently played important roles in driving company success and growth throughout their career.

Matt Avero-Sturm attended Dartmouth College, where they obtained a Bachelor of Arts (B.A.) degree. Matt later completed the Core: Credential of Readiness program at Harvard Business School Online, focusing on Financial Accounting, Economics, and Business Analytics. Prior to college, Matt attended Princeton High School. Additionally, they hold various certifications, including the Hubspot Marketing Software Certification from Hubspot, the Google Analytics Individual Qualification from Google, and the Advanced Google Analytics certification also from Google. Matt also has certifications from Adobe (Marketo Certified Expert and Marketo Certified Associate), SoloLearn (HTML Fundamentals), LinkedIn (The 5-Day Excel Challenge, Writing Ad Copy, Account-Based Marketing Foundations, Business Analytics Foundations, Marketing Analytics: Presenting Digital Marketing Data), Demandbase (ABM Certification: Foundations), and HubSpot (Inbound Certification).

Links

Previous companies

EVERFI logo

Org chart

Peers

Timeline

  • Fractional Director Of Marketing Operations

    2023 - present

  • Director Of Marketing Operations

    January, 2022

  • Senior Manager Of Marketing Operations

    December, 2020

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