Laurent Yim

Laurent YIM is a seasoned professional in digital solutions and customer experience, currently serving as the Digital Solutions Manager at Vacheron Constantin since November 2019. With a robust background in digital marketing, CRM, and analytics, Laurent has held various positions, including Digital & CRM Manager as a freelancer and Program Manager at L’OCCITANE Group, where responsibilities included enhancing customer knowledge and experience through transformation programs. Previous roles include Conversion Rate Optimization Manager and Marketing Automation Lead at Nestlé Nespresso SA, Consulting Director at Business & Decision, and CRM Project Manager for multiple organizations including Thalys and ING Belgium. Laurent holds a Master's degree in Business Administration from IAE Caen and an Engineering degree in Information Systems Management from ESIEA.