Beatrice Hericourt

Beatrice Hericourt is a seasoned executive with extensive experience in retail and transformation strategies. Currently serving as Directrice générale and Membre du conseil at ELECTRO DEPOT since November 2020, Beatrice also holds the position of Directrice transformation et Data at United.b, focusing on crafting group strategies and leading transformative initiatives for multiple retail brands. Beatrice's previous role as Co-CEO and Directeur Général at KIABI involved constructing a five-year strategic plan and successfully improving EBITDA. Beatrice also contributed significantly as Directrice de l'offre internationale and Directrice collection 0-16ans at KIABI, along with serving as Directrice offre et achat at Tape à l'œil, where Beatrice defined product strategies and improved profitability. Early in the career, Beatrice gained experience in product management at Pimkie and auditing at Arthur Andersen & Co. Beatrice holds a degree from École Supérieure de Commerce Et de Management - ESCEM.