Amy Murphy

Amy Murphy is an accomplished marketing and communications professional with extensive experience in digital content strategy and branding. Currently serving as the Associate Director of Digital Content Strategy at Vanderbilt University since May 2023, Amy leads initiatives to enhance the university's online presence through optimized content development and audience engagement. Previously, as the Owner and Executive Consultant at Murphy Marketing, Amy provided strategic marketing solutions and managed various projects related to brand development, storytelling, SEO, and content planning. With experience in marketing leadership roles at Vanderbilt University, Tractor Supply Company, and BOHAN Advertising & Marketing, alongside a proven track record in account management and marketing communications, Amy holds a Bachelor of Arts in Marketing & Advertising from The University of Alabama and a Business Fundamentals Certificate from Vanderbilt.