Meli Laurance

Meli Laurance is a seasoned professional with extensive experience in marketing communications and brand management. Laurance has successfully held various roles in companies such as Sun Chemical, BASF, and Fuji Chemical Industries USA, Inc. Laurance's expertise includes web strategy development, campaign launches, integrated marketing communications planning, budget control, and stakeholder alignment. Laurance also has a strong background in key account management and technical sales. Laurance holds a Bachelor of Science degree in Biochemistry from the University of Virginia and a Master of Business Administration (MBA) in Marketing from the University of North Carolina at Chapel Hill.