Sayesta Yamin

Sayesta Yamin is an experienced professional in brand and communications, currently serving as Lead - Brand and Communications (Deputy Manager) for Vedanta Group, overseeing communications for India's largest aluminium producer since July 2021. Prior experience includes roles such as Lead - External Communications at Merkle Sokrati and various internships, including E-commerce Intern at Nestlé and Summer Intern at GroupM, where Sayesta contributed to e-commerce strategies for notable brands. Sayesta also managed a successful digital campaign for a Lok Sabha elections candidate in 2019 and worked as a Web Content Writer at So Delhi. Educational qualifications include a Bachelor of Arts (Hons.) in Economics from Delhi University, an MBA in Marketing and Media Analytics from SYMBIOSIS International University, and a recent online course in Sustainable Marketing, Media, and Creative from the University of Cambridge.