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Carolyn Li

Chief Revenue Officer at VEGAMOUR

Carolyn Li's work experience begins in 2011 as a Consultant at The Boston Consulting Group. Carolyn worked in this role for four years before pursuing their MBA at The Wharton School, where they were a candidate from 2015 to 2017. After completing their MBA, they joined Calvin Klein as the Head of Strategy & Business Development for North America from 2017 to 2018. From 2018 to 2020, Carolyn worked at Saks Fifth Avenue, first as the Vice President of Marketing and Brand Direction Lead, and later as the Vice President of Personalization & Marketing Acceleration. Most recently, they served as the Chief Operating Officer at VEGAMOUR, a plant-based hair wellness brand, from 2020 to 2022. In this role, they were responsible for the company's digital/ecommerce, analytics, finance, operations, and HR functions. Carolyn oversaw significant YoY growth and successfully led an $80M capital fundraise from General Atlantic in April 2021. Carolyn's work experience demonstrates their expertise in marketing, strategy, business development, and leadership roles across various industries.

Carolyn Li has a Master of Business Administration (M.B.A.) degree with a focus in Entrepreneurial Management and Operations from The Wharton School. Carolyn also holds a Bachelor of Science (B.S) degree from the University of North Carolina at Chapel Hill, with a major in Business Administration and minors in Economics and Mathematical Decision Sciences.

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Timeline

  • Chief Revenue Officer

    February, 2022 - present

  • Chief Operating Officer

    May, 2020

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