Vel Pitar este lider pe piata romaneasca a produselor de panificatie si un jucator important in domeniul specialitatilor de cofetarie si patiserie, biscuiti si produse de morarit. Vel Pitar detine mai mult de 20% din piata de paine feliata din Romania, iar oferta de produse se regaseste zilnic pe masa a peste 1.500.000 de consumatori, ceea ce recomanda Vel Pitar ca principalul furnizor de produse de panificatie de calitate.

Food & Beverage

Retail

Vel Pitar

Vel Pitar's headquarters in Bucuresti, Romania

George Francu

Dana Ichim

Radescu V.

The Human Resources team at Vel Pitar is responsible for managing recruitment, employee relations, performance management, and development programs. They ensure compliance with labor laws and company policies, fostering a productive and positive workplace environment to support Vel Pitar's operations and growth in the bakery, confectionery, and milling sectors.

Human Resources

This department oversees strategic marketing initiatives and board governance.

Marketing Leadership

The Sales Team at Vel Pitar is responsible for driving revenue growth and expanding market share within Romania’s bakery and confectionery sectors. Team members, including Sales Representatives, Zone Managers, Sales Managers, and the Regional Sales Director, work collaboratively to develop and execute sales strategies, build and maintain relationships with key clients, and ensure that Vel Pitar's high-quality products reach over 1,500,000 consumers daily.

Sales Team

This department focuses on analyzing data and providing insights to support decision-making within the organization.

Vel Pitar

Org chart

Teams

Human Resources

Marketing Leadership

Sales Team

Business Intelligence

Offices

Vel Pitar

Org chart

Teams

Human Resources

Marketing Leadership

Sales Team

Business Intelligence

Offices

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