Sophie Poncet currently serves as the Head of Media Region South at VELUX, a position held since March 2022. Prior to this role, Sophie Poncet was the Head of Media Europe at Blizzard Entertainment from May 2015 to March 2022, where responsibilities included overseeing branding and performance media strategy for all Blizzard products across EMEA, managing a budget of 20 million USD. Sophie's career also includes roles such as International Media Manager for Blizzard Entertainment Europe at MEC, Account Director at UM/MEDIABRANDS, and Account Manager at MindShare. Educational credentials include a Master in Marketing and Advertising from Paris School of Business and a Maitrise AES in Business Management from Université de Bourgogne.