Daniel Marco

Daniel Marco has a diverse work experience spanning several roles in the analytics field. Daniel is currently the Director of Analytics at VendorPM, a position they have held since 2022. Prior to this, they worked at Wave HQ for several years, where they held various roles such as Senior Manager of Product Growth Analytics, Analytics & Strategy Lead, Analytics Lead - Growth, and Sr. Data Insights Analyst. In these positions, Daniel was responsible for developing analytical frameworks, processes, and metric frameworks to drive growth, improve decision-making, and maximize user onboarding. Before joining Wave HQ, Daniel worked at Allianz Global Assistance as a Data Analysis and Reporting Specialist and Web Specialist, where they maintained an analytic database, provided reporting solutions, and developed pricing mechanics. Daniel also gained experience as a Claims Examiner, reviewing and investigating claims. Daniel's earlier work experience includes a role as a Teaching Assistant at McMaster University. Overall, Daniel Marco has demonstrated expertise in analytics, data insights, and strategy development throughout their career.

Daniel Marco obtained an Honours Bachelor of Commerce (H.B.Com.) degree in Accounting and Finance from McMaster University, where they studied from 2008 to 2012. Daniel also received additional certifications, including "Monetization & Pricing Deep Dive" from Reforge in April 2021 and passing Level I of the CFA Program from the CFA Institute.