Neeru Patel

Neeru Patel has extensive work experience in marketing, specifically in the automotive industry. They currently work as a Marketing Manager - Aftersales CRM at Vertu Motors plc since 2022. Prior to that, Neeru held a role as a Head of Marketing at Farmer and Carlisle Toyota from November 2014 to December 2021. In this position, they successfully managed the marketing function for two dealerships, optimizing digital activities, reducing spend, and maximizing sales and profit opportunities. Neeru achieved various accomplishments, including creating a strong social media presence, improving customer communication through automation, and being ranked first by Toyota GB for local marketing planners in 2021.

Before joining Farmer and Carlisle Toyota, Neeru worked as a Toyota & Lexus Marketing Manager at Listers Group from February 2007 to October 2014. They were responsible for managing marketing functions across ten UK dealerships, achieving sales targets, and implementing successful sales events. During their tenure, they achieved significant accomplishments such as winning the National Lexus Centre Marketing Awards in 2014 and increasing overall customer email data capture by 135.7%.

Neeru's earlier work experience includes roles as a Marketing Assistant at Argos from May 2006 to February 2007, where they successfully delivered Argos's largest Christmas marketing campaign, and as a Marketing Executive at Northamptonshire Chamber of Commerce from November 2005 to March 2006. In these positions, Neeru demonstrated their abilities in campaign planning, analysis, and cross-selling opportunities.

Furthermore, Neeru worked as a Marketing Assistant at Warwick District Council from March 2004 to September 2004. During this time, they played a crucial role in developing and launching the council's first website and handling media and press inquiries.

Overall, Neeru Patel has a diverse marketing background with significant accomplishments in various industries, particularly in the automotive sector.

Neeru Patel completed a Bachelor of Arts with Honors degree in Marketing from De Montfort University, where they studied from 2001 to 2005. In addition, from 2003 to 2004, they attended Hogeschool van Arnhem en Nijmegen (HAN) where they pursued a Bachelor of Arts with Honors degree in International Business Management Studies, focusing on the field of Business.