Brandon Williams

Director of Digital Marketing at Vetnique Labs

Brandon Williams has worked in the digital marketing space since 2008. Brandon started as a Marketing Generalist at PLS Financial Services, then moved to Account Manager and Marketing Coordinator at Livemercial. In 2011, they became Digital Media & Marketing Manager at Viper Alley Private Events. In 2012, they were appointed Director of Digital Marketing & Social Media at General Growth Properties, where they increased social media followers from 300k to 2M (+566%) in three years. In 2015, they became Director of Digital Marketing, Social Media & E-commerce at Weaver Fundraising and Director of Social Media & Insights at Mirum Agency. In 2019, they Co-Founded 1909 DIGITAL. In 2020, they were Global Director of Digital Marketing & Social Media at Elanco. In 2021, they became Global Growth Marketing & Optimization Lead at PepsiCo and Director of Digital Marketing at Vetnique Labs®.

Brandon Williams received their Bachelor of Science in Marketing from Oakland City University. Brandon has also obtained several certifications, including a Data-Driven Marketing Certificate from Cornell University in July 2019, a Social Marketing Certification from Hootsuite in January 2017, a Program Manager (Level 1) Certification from Optimizely in April 2021, a Data Analyst (Level 1) Certification from Optimizely in March 2021, and a Google Analytics for Beginners Certification from Google in February 2021.

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