Dan Rookwood

Partner, Chief Brands Officer at VGC Partners

Dan Rookwood is a seasoned marketing and brand strategist currently serving as Partner and Chief Brands Officer at VGC Partners, where efforts focus on elevating brands within the portfolio. With a strong emphasis on brand strategy, Rookwood concurrently holds several positions, including Interim CMO at Kick Game and Director at Novel, while also serving on the Board of Percival and alott. Expertise includes consulting as Editor-in-Chief at COPA90, leading significant projects such as the rebrand of EA Sports from FIFA to FC, and leading editorial strategies at Nike. Rookwood's extensive background in journalism, with over 14 years as a columnist for GQ Australia, complements a solid academic foundation with a master's degree from the University of Cambridge and a postgraduate diploma in Newspaper Journalism.

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