Aanjaneya Singh Shishodia is an experienced professional in brand solutions and business development, currently serving as Lead- Branded Content for North and East at Viacom18 Media Private Limited since September 2021. Prior to this, Aanjaneya held the position of Regional Head- Brand Solutions at Zee Unimedia Limited from February 2017 to September 2021 and worked as Director of Business Development & Sponsorships at Viacom18 Media Private Limited from January 2016 to February 2017, focusing on garnering sponsorship revenue for entertainment and music properties. Aanjaneya's career began at Bennett Coleman and Co. Ltd. (Times Group) where roles included Senior Manager and Manager in Integrated Brand Communication, along with experience as Manager-Client Servicing at Event Network from April 2008 to September 2011. Aanjaneya holds an MBA in Marketing from Amity University and a Bachelor of Engineering in Instrumentation & Control from Apeejay College of Engineering.