Caroline Morgan

Caroline Morgan currently serves as the Head of Customer Data, Insights & Strategy at Victoria Racing Club since May 2022, after holding the position of Senior Data & Insights Analyst. Prior to this role, Caroline accumulated extensive experience at the AFL - Australian Football League from December 2011 to May 2022, where various positions included Corporate Analyst, Consumer Business Analyst, Ticketing Sales Analyst, and Technical Training Co-ordinator. Previous roles also include Recreation Liaison Officer at the City of Greater Geelong, Membership Manager at Carlton Football Club, IT Support Engineer at Karingal, Database & Systems Co-ordinator at the Australian Football League, Help Desk Operator at MatchWorks, Netball Manager at Football Geelong, and Finance Officer at Victorian Country Football League. Caroline holds a Bachelor of Applied Science in Human Movement from Federation University Australia, completed between 1999 and 2001.