Serena Spalla

Serena Spalla is an accomplished professional with extensive experience in marketing, operations, and project management across various companies. Currently serving as Chief Operating Officer and previously holding multiple roles including Marketing & Strategy Director and Artificial Intelligence Business Director at Vidiemme since April 2016, Serena has demonstrated expertise in strategic leadership and program management. Prior experience includes significant contributions to modomodo as a Senior Partner Manager, and roles in Centro and A-Tono focusing on integrated digital marketing and customer relationship management. Serena's educational background includes a Master in Marketing and Advertising from Istituto Europeo di Design and a degree in Intercultural Communication and Multimedia from Università di Pavia.