Ioana Varga

Ioana Varga is an accomplished International Marketing Specialist and Storyteller currently engaged with the Vienna Business Agency. As the Editorial Director and Co-Founder of Papis & Mamis, Ioana has led the delivery of over 30 projects for esteemed international clients and achieved a remarkable 200% revenue growth in the agency's second year. Prior experience includes serving as a Content & Brand Specialist at ivy creative, where Ioana produced more than 200 videos that garnered over 700 million views. Contributions to TEDxVienna and the female factor showcased expertise in content marketing and campaign execution, driving significant audience engagement growth. Ioana's earlier roles included leading marketing initiatives at AIESEC, where efforts resulted in major sales increases and global recognition. Educated at the University of Vienna with a Bachelor's degree in Communication and Media Studies, Ioana Varga's diverse background reflects a strong commitment to impactful storytelling and brand development.