Yitien Rita Hsu

Yitien Rita Hsu is currently the Global Vertical Marketing for ColorPro at ViewSonic, leading projects such as the ColorPro Awards "RISE" Global Visual Art Competition and Exhibitions. Prior to their role at ViewSonic, Yitien Rita worked as a Senior Account Executive at FCB Greater China, handling clients such as Centrum, Under Armour, Unilever, and more. With a background in communication and media management, Yitien has extensive experience in brand marketing plans, product launches, and PR campaigns.