Joy Zhuo

Joy Zhuo is a BA Manager at Viking Cruises, where responsibilities include conducting end-to-end customer journey analysis and design. Since January 2019, Joy has achieved significant milestones such as developing multiple mini programs from scratch, enabling marketing automation, and implementing Salesforce solutions for improved customer interaction and service management. Prior experience includes roles as a Senior Consultant and Consultant at Deloitte, focusing on data-enabled innovation and IT strategy for multinational corporations and state-owned enterprises, respectively. Joy began a career in data analysis at Euromonitor International and gained marketing experience as an intern at Unilever. Academic background includes a Bachelor's degree in Management Information Systems from Shanghai University of Finance and Economics.