Alfonso Larrain Santa Maria

Since 1998, Alfonso Larrain Santa Maria has been Chairman of the Board of Directors of Viña Concha y Toro, a position from which he has focused on strengthening the company's prestigious image in the world's main markets. In his extensive career within the company, which he joined as director in 1969, he has stood out as general manager from 1973 to 1989 and then as vice president of the board between 1989 and 1998. During his tenure, he promoted a strong policy of opening up to markets external. At the same time, in the 1980s he held the presidency of the Chilean Wine Bottlers and Exporters Association for two terms. He is also currently director of Viñedos Emiliana.