Samantha Diaz

Samantha Diaz, CMP, is a seasoned professional in event management with extensive experience in high-profile venues. Currently serving as Sr. Manager of Event Booking at Vinik Sports Group since July 2016, Samantha oversees a team of Event Coordinators and manages all event spaces within Amalie Arena, collaborating closely with the Chief Venue Officer and external promoters. Previous roles include Manager of Event Booking at Vinik Sports Group and Event Coordinator at Amalie Arena, where responsibilities encompassed managing logistics for premium events. Earlier in Samantha's career, positions at the University of Central Florida Athletic Association included Assistant Director of Fan Development and Supervisor, focusing on facility operations and event execution. Samantha holds a degree in Event Management from the University of Central Florida.