Susie Reese

Susie Reese is the VP of Content at vipHomeLink. Susie has been with the company since November 2020 and was previously the Director of Digital Content. Susie has been instrumental in bringing the new vipHomeLink brand to life through engaging, impactful storytelling across multiple platforms. Susie has developed and reinforced key messaging with a strong emphasis on increased traffic and engagement for B2C and B2B channels.

Under Susie’s leadership, the content strategy has gone from ideation to creation, including blogs, emails, social media, website copy, and expert tips. Susie has also driven the increase of vipHomeLink’s online presence, adding more than 600 followers on LinkedIn in less than four months. Additionally, Susie has updated and maintained a content library of more than 200 expert tips, adding internal links and media and revising to adhere to the brand voice.

Most recently, Susie conceived and delivered content related to the company’s new podcast, set to launch in February 2020. Prior to joining vipHomeLink, Susie was a Web Copywriter at KPMG US from December 2018 to October 2019.