Yera Zaldumbide Martinez

Yera Zaldumbide is an experienced digital marketing professional currently serving as the VIROO Digital Marketing Manager at Virtualware since February 2023. Previous roles include Digital Marketing Consultant at Jamenet and Digital Marketing Strategist at Seotek Marketing Digital. With a diverse background that includes administrative and sales positions in various companies, Yera has developed expertise in event management, marketing strategy, and online promotion. Notable experiences include marketing technician roles at MICROSOFT and Forum Sport S.A., where significant contributions to branding and campaign strategies were made. Yera's educational background includes multiple advanced degrees in marketing and event management from institutions such as Mondragon Unibertsitatea and the University of Deusto, complemented by additional certifications in publicity and communication.