Mike Sherman

Mike Sherman is an accomplished marketing and business development professional with extensive experience in the entertainment industry. As the Owner of Trends Of Culture since December 2019, Mike leads dynamic marketing initiatives that connect celebrities with brands. Additionally, Mike is a Partner at Virtuity Financial Partners, focusing on business growth strategies alongside Marshall Faulk. Mike co-founded The Greens, a competitive golf association featuring celebrities and athletes. Previous roles include Sr. VP of Operations at Master Growers, General Manager at The Chemists and The LORE Group, and Promotion Consultant at A&M and Dreamworks Records. Mike holds a Bachelor of Business Administration from California State University, Northridge, and an Associate's degree from Santa Barbara City College.