Rikard Norman

Rikard Norman is a seasoned marketing professional with extensive experience in brand management and strategic marketing across various industries. Currently serving as a Senior Marketing Manager for Visa in the Nordics and Baltics since September 2018, Rikard has led the transformation of Visa's marketing operations in the region, enhancing team performance and driving innovation. Prior to Visa, Rikard held multiple key roles at Carlsberg Group, including Brand Manager and Consumer Activation Manager, where responsibilities included developing brand communication strategies and managing sponsorship portfolios. Earlier experience includes project management roles at Rightsmart and Sport and Brands (Passion Lab), focusing on brand development and marketing concepts. Rikard's educational background includes a Mini MBA in Brands Marketing and a Master's in Business Administration with a marketing orientation, complemented by a strong foundation in international economics.