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Wesley Kirkpatrick

Senior Social Media Manager at Visit Anaheim

Wesley Kirkpatrick has a diverse work experience in the marketing and promotions industry. Wesley started their career as a Marketing and Promotions Intern at House of Blues Entertainment in 2015, where they worked closely with the supervisor to carry out brand and show marketing duties. Wesley created and executed social media and email campaigns, developed event specifics and promotional copy, and managed advertising materials.

In 2016, Wesley joined House of Blues Entertainment as a Marketing and Promotions Coordinator. Wesley assisted with pre-opening planning for the new House of Blues Anaheim and developed newsletter and social media campaigns. Wesley ensured consistent messaging across the venue's social media channels, website, and newsletter.

Wesley then worked at California Pizza Kitchen, starting in 2011 as a Bartender. Wesley consistently achieved sales goals and provided excellent service to ensure guest satisfaction. Wesley also trained new servers and assisted with safety procedures. In 2013, Wesley took on the role of Community Brand Ambassador, where they developed partnerships with businesses and charities to increase revenue and brand awareness. Wesley created in-store promotions and utilized grassroots marketing techniques to raise awareness within the community.

Since 2018, Wesley has been working at Visit Anaheim as a Social Media Manager. In this role, they increased the brand's social media audiences and grew the Instagram audience significantly. Wesley also led the organization's influencer/creator program and managed relationships with third-party vendors, resulting in high impressions each year.

Wesley Kirkpatrick attended the University of Phoenix from 2012 to 2015, where they obtained a Bachelor's Degree in Communications.

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