Jenna Blumenfeld

Content Marketing Manager at Visit.org

Jenna Blumenfeld has an extensive work experience in various industries. Jenna currently works as a Content Marketing Manager at Visit.org, where they focus on delivering purpose for a more engaged workforce. Prior to this, Jenna worked at Stream as a Product Content Strategist, overseeing strategy for product marketing content. Jenna was responsible for coordinating sales enablement content and showcasing the value of Stream's chat and activity feeds APIs.

Jenna also worked at Techstars as a Storytelling & Marketing Associate, providing content, marketing, copywriting, and PR guidance for Amazon's Alexa Next Stage powered by Techstars. Jenna helped startups in the voice technology industry discover their unique narrative arc and copyedited communications for clarity and alignment.

Before Techstars, Jenna was a Managing Editor at Arival, where they led the editorial strategy and grew the company's site traffic through SEO, Google analytics, and audience understanding. Jenna also managed the editorial calendars and freelance budget at New Hope Network, where they served as a Senior Editor and later as a Managing Editor. At New Hope Network, Jenna produced and edited top-performing B2B content, presented at trade shows, and managed newsletters for key members of the natural products industry.

In addition to their work in the media industry, Jenna has a background in dance. Jenna was a Modern Dancer & Choreographer at AscenDance Project, a troupe known for performing choreography on a climbing wall. The troupe received international recognition and performed at festivals, conventions, and theaters worldwide.

Jenna's early career includes an internship at U.S. PIRG, where they worked on international outreach campaigns promoting conscious consumerism and raising awareness for fairly traded ingredients. Jenna organized community events and advocated for ingredient sourcing transparency.

Overall, Jenna's work experience demonstrates their expertise in content marketing, storytelling, copywriting, project management, and audience engagement.

Jenna Blumenfeld attended New Canaan High School from 2002 to 2006, but did not obtain a degree or specify a field of study. Following high school, they enrolled at Indiana University Bloomington, where they pursued a Bachelor of Arts - BA in Communications and Culture from 2006 to 2010. Additionally, they also pursued a Bachelor of Science - BS in Kinesiology and Exercise Science during the same time period at Indiana University Bloomington.

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Timeline

  • Content Marketing Manager

    May, 2022 - present

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