Matt Gwin is an experienced marketing professional currently serving as the Director of Direct to Consumer Marketing at vitruvi since April 2019. In this role, Gwin focuses on scaling key acquisition channels for the company’s largest sales segment while providing actionable insights across teams. Previously, Gwin held titles ranging from Growth Marketing Manager to Performance Marketing Analyst at vitruvi, managing significant advertising budgets and driving substantial revenue growth. Prior experience includes roles at Major Tom, where Gwin developed ROI-driven digital marketing strategies, and Baseball Prospectus, where Gwin co-founded BlueJaysPlus.com. Gwin's educational background includes a Bachelor of Commerce from UBC Sauder School of Business, specializing in Marketing and Business Technology Management.
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