Catherine N.

Catherine N. currently serves as Vice President of Global Marketing at Vitux Group since April 2023, following a series of progressive roles in marketing leadership. Notably, Catherine held the position of Sponsorship Director at MERGE, where efforts in sponsorship and brand partnerships significantly enhanced demand generation. With experience at Keurig Dr Pepper Inc. and Core Nutrition LLC, Catherine developed strategic marketing plans that yielded substantial increases in sales and negotiated cost savings in sponsorship agreements. Previous positions as Regional Marketing Manager at That's it. and Senior Field Marketing Manager at Purity Organic involved cultivating influencer relationships and managing marketing teams to drive brand awareness and sales. Catherine's extensive background in promotional and digital marketing, supported by a Bachelor of Science in Business Administration with a focus on Marketing and an ongoing MBA, underpins a robust career dedicated to impactful marketing strategies and team leadership.