Tara Olson Medina

Tara Olson Medina has a range of experience in various marketing and communications roles. Tara is currently working as a Senior Brand Manager at Vivid Seats, a position they started in May 2022. Before that, they founded their own company, Tara Olson Medina, LLC, in 2019. Prior to that, they served as a Global Marketing Manager at Aveda from 2015 to 2019. Tara also held the role of Board Chair at SocialMedia.org from 2018 to 2019, where they led the organization's membership and attended exclusive social media leadership training events.

In previous positions, Tara worked at Carmichael Lynch Relate as a Counselor (Account Supervisor) in 2015 and as a Senior Social Engagement Specialist from 2013 to 2015. Tara also worked as a Social Engagement Specialist at the same company from 2012 to 2013. Tara's earlier experience includes roles at Periscope, where they shaped social media strategy and digital PR efforts for clients such as Target, Red Robin, and Papa Murphy's. Tara also worked at MGEX as a Marketing Communications Intern and at Magnet 360 as a Project Coordinator.

Tara's career began with roles at NSAC (National Student Advertising Competition) as an Account Director from 2007 to 2010, where they led the development of strategic marketing plans. Tara also worked as a Marketing Intern at Esch Construction Supply, where they maintained and built the company's brand through various media channels.

Tara Olson Medina holds a Bachelor's degree from the University of St. Thomas, with a major in Advertising and minors in Psychology and English Literature. In 2018 to 2019, they pursued further education and obtained a Google Consumer Engagement Digital Accreditation from Squared Online.