Sarah Emblin

Sarah Emblin is a seasoned professional with extensive experience in consumer insights and marketing across various industries. Currently serving as a Senior Insight Manager at Vodafone since September 2012, Sarah focuses on integrating consumer insights into global marketing propositions and has successfully launched an AI-powered Insight Management Platform. Previously, Sarah worked at Nokia in multiple roles, including Head of Product Portfolio Insights and Senior Segmentation Insights Manager, where consumer insights were pivotal for global decision-making. Leading the development of consumer insights for Bacardi's global spirits brands as a Senior Marketing Insight Manager further exemplifies Sarah's expertise. Earlier roles include UK Research Director at Media Metrix, where Sarah played a key role in expanding the European business, and Strategy Research Manager at Barclays Mercantile. Sarah holds an Advanced Psychology education as well as a CIM Degree in Marketing from the Chartered Institute of Marketing.