Tully Challen is an experienced professional specializing in CRM, customer loyalty, and digital marketing. Currently serving as the CRM and Loyalty Manager at Volkswagen Group Australia since August 2019, Tully has previously held significant roles in various organizations, including Strategic Planning, Customer Insights & Loyalty Manager and Digital Marketing Specialist at M.J. Bale from February 2018 to August 2019. Prior experience includes positions as Communications and Digital Manager, CRM and Digital Specialist, and Cellar Door Supervisor at The Lane Vineyard between 2012 and December 2017, as well as Market Research Analyst at newfocus research from 2011 to 2014. Tully holds Bachelor's Degrees in Law and Finance from the University of Adelaide, completed in 2013, and a high school diploma from Pembroke School, awarded in 2007.
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