Shelbi Woodard is an experienced marketing professional specializing in social media and influencer marketing. Currently serving as an Influencer Marketing specialist at Volley since May 2023, Shelbi is responsible for sourcing and managing brand partnerships with TikTok content creators. Previous roles include Social Media Intern at Rossmoor Community Services District Association, where digital content creation and website enhancement were key responsibilities, and Social Media Marketer at Reach, focused on collaborations with influencers across various platforms. As Director of Internal Marketing for Two Cents PR, Shelbi managed internal social media and marketing strategies. Additional experience includes positions at L'Oréal as a Digital Marketing Intern, and as a Growth Marketer for Unmasked promoting mental health resources. Shelbi holds a Bachelor of Science in Business Administration and Management from the USC Marshall School of Business.
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