Sandra Rikić Fusté

Sandra Rikić Fusté has extensive experience in communications and public relations. Sandra currently holds the role of Communications Director at Volotea since 2023. Prior to this, they worked at PepsiCo as the Senior Manager External Communications Europe from 2022 to 2023. In this role, they were responsible for strategic communication planning, brand visibility, crisis management, and social media strategy.

Before PepsiCo, Sandra worked at DESIGUAL, first as the Head of Communications from 2018 to 2022, where they developed annual communication plans, managed media relations, and presented annual results. Sandra then took on the role of PR & Communication Coordinator Europe from 2017 to 2018, where they implemented communication plans in major European markets and organized events.

Earlier in their career, Sandra held positions at Blendhub as Marketing & Communication Specialist in 2017, at Extend Comunicaciones as the Strategic Communications Director from 2014 to 2016, and as the Proposal Manager from 2014 to 2014.

Sandra also gained experience at Puig as the Internal Corporate Communications Manager from 2010 to 2014 and at Hill & Knowlton as an Account Executive from 2007 to 2010. Sandra's earlier experience includes an internship at SONY UNITED KINGDOM Ltd. as an Assistant PR Manager in 2006.

Sandra Rikić Fusté completed a postgraduate degree in Digital Communication and Social Media from Inesdi Business Techschool in 2017. In 2008-2009, they pursued a Master's degree in Communication Management from Universitat Pompeu Fabra. Sandra also obtained a Bachelor's degree in Journalism from Universitat Ramon Llull during the years 2002-2006.