Bas Derksen is an experienced sales manager with a background in the beverage industry, currently serving as National Sales Manager at Texelse Bierbrouwerij B.V. since February 2022. Prior to this role, Bas held various positions at Vrumona from October 2000, including Senior Sales Manager, National Sales Manager for Wholesale, and Sales Manager for Out of Home & Export. Responsibilities have included leading teams of account managers, negotiating purchasing conditions with major distributors, implementing category vision, overseeing innovation distribution, translating corporate agreements into sales execution plans, and conducting coaching and performance evaluations. Bas holds a Bachelor of Commerce in Marketing from Saxion University of Applied Sciences.
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