Sharon Jacobson Franz

Sharon Jacobson Franz has extensive experience in marketing and sales roles. Sharon has worked for various companies, including VSP Vision Care, where they held positions such as Sr. Vice President of Vision Care Marketing and Director of Client and Member Marketing. In these roles, they led marketing and branding efforts, developed effective marketing strategies, and drove revenue growth. Sharon also worked as Vice President of Marketing at Schnitzer Steel/Auto Parts Group and Director of Marketing Communications at AutoZone/ALLDATA. Prior to that, they were the Director of Marketing at MLO/Genisoy, where they oversaw sales and marketing for a functional food manufacturer. Sharon began their career at Federal Express as a Senior Manager of Sales Planning, where they managed sales support staff and developed corporate sales plans. Sharon ran their own consulting business, Jacobson Consulting, before joining MLO/Genisoy.

Sharon Jacobson Franz received a BS degree in Marketing from Carson-Newman University from 1974 to 1978. Sharon pursued further education and completed an MBA with a focus on Marketing at The University of Memphis from 1980 to 1982.