Hayley Stevens-Shaw

Hayley Stevens-Shaw is an experienced influencer strategist currently serving as the Influencer Strategy Lead (Associate Director) at W Communications, overseeing a portfolio that includes Unilever Nutrition, Bacardi, and The Very Group since March 2023. Prior to this role, Hayley worked at Zeno London from July 2018 to March 2023, where responsibilities included Social Influence Lead and Lead Influencer Strategist, with a portfolio featuring Campari Group, Lenovo, Canon, Ofcom, and Expedia. Earlier experience includes various roles at Thinking Juice, focusing on social account management for clients such as Badger Beers and Del Monte Foods, and at 3 Monkeys | Zeno as a Digital Account Executive managing brands like TGI Fridays and Starbucks. Hayley's career began at Microsoft, where roles included Community Manager and International Programming Manager. Hayley holds a Bachelor’s Degree in Public Relations from Bournemouth University, completed in 2016.