Yoonkyung Lee is an experienced brand developer and design professional currently serving as the BX Team Lead at 와디즈, a position held since April 2018. Previously, Yoonkyung worked as the Brand Design Part Leader at Kakao Corp from February 2015 to August 2017, contributing as a founding member of Kakao Friends and overseeing brand planning, identity development, and project management. Prior experience includes freelance graphic design for startups and design agencies, as well as a role at amoeba, a design agency specializing in branding, publishing, and package design. Yoonkyung holds a Bachelor of Fine Arts in Visual Communication Design from Hongik University, earned in 2009.