Justin Breton

Justin Breton currently serves as the Head of Brand Marketing Innovation at Walmart, where responsibilities include overseeing content-to-commerce initiatives and shoppable livestreams that enhance brand engagement. With extensive experience in strategic partnerships and digital marketing, Justin has successfully led high-profile initiatives across platforms such as TikTok, Facebook, and YouTube, while also contributing to Walmart's recognition in industry awards. Previous roles include Associate Director of Brand Experiences & Strategic Partnerships at Walmart, Senior Director of Brand Marketing at Life House, and Head of Partnerships at Foursquare. Justin also serves on the Advisory Board for the Metaverse Collaborative at New York University, providing insights on the evolving digital landscape. Justin holds a Bachelor's Degree in Public Relations, Advertising, and Applied Communication from Boston University.