Walter F. Cameron Advertising
Benjamin Coggiano serves as President of Walter F. Cameron Advertising since October 2020, overseeing advertising and marketing solutions with a focus on automotive and retail clients. Prior to this role, Benjamin was an Account Manager at the same company from July 2005 to December 2013 and worked as an Account Executive at Sid Paterson Advertising from 2001 to 2005. Benjamin holds a Bachelor of Arts degree in English and Sociology from the University at Albany, earned between 1998 and 2001.
Walter F. Cameron Advertising
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The best of both agency worlds Since 1977, Cameron has offered its clients the best of both worlds: the savvy skill sets of a large agency with the service and speed to market of a boutique agency. For all types of companies from Fortune 100’s to small businesses, our fully staffed in-house departments develop strategic branding and marketing campaigns encompassing all media and methods – from traditional media to targeted digital media and far beyond. We view your brand from every angle. . . We look at it all. What you’re doing. What are your competitors doing. Where your marketplace is moving. And especially, what your customers need and want. We pinpoint the unique ways your product or service addresses your prospect’s hot buttons. . . then translate that message into ingenious, integrated B2B and consumer marketing programs that raise your profile and profits. And own every opportunity We apply diverse digital and traditional marketing resources to leverage every medium and capture every lead. Print (yes, we still believe in print). Broadcast, including full media planning and placement for regional and national programs. Digital campaigns. Direct marketing. Packaging and point-of-sale. Websites and apps. High-impact videos, 2D/3D animations and motion graphics. Trade show programs, and more. All intensely focused on squeezing maximum returns out of every dollar you spend.