Jimmy Arteaga Grustein

Jimmy Arteaga Grustein has an extensive and successful career in the media industry. Jimmy currently holds the role of Chief Content Officer at Hemisphere TV since 2024. Prior to this, they served as the President of Programming, Production, Promotion & Acquisitions at Wapa Televisión / Hemisphere TV from April 2014. Jimmy accomplished remarkable achievements during their tenure, including positioning WAPA as the No. 1 station in Puerto Rico for 14 consecutive years and rebranding WAPA America as one of the top 10 Spanish channels with 6 million subscribers in one year.

Before joining Wapa Televisión, Jimmy held various leadership roles. Jimmy served as the Head of Programming, Promotion, and Acquisitions at Canal 1 Colombia, where they positioned the station as the No. 3 station in Colombia and achieved a rating growth of 500% in just 8 months. Jimmy also worked as the Vice President of Programming & Promotion at Wapa Televisión from 2008 until 2014, where they were responsible for developing and implementing the programming strategy, managing content acquisition and reducing costs, and evaluating ratings performance.

Earlier in their career, Jimmy was the President of Alomi Producciones, producing successful TV programs that aired in Peru and the US Hispanic market. Jimmy also served as a Board Member and General Manager at Frecuencia Latina Channel 2, where they successfully relaunched the network and positioned it as the No. 1 station in Peru on prime time.

Before that, Jimmy held roles at Videx International - Ledafilms, where they acted as the Vice President of International Distribution and significantly increased the value of their library, and also at Frecuencia Latina as the Head of Programming, Acquisitions, and Production. Jimmy started their career as the Founder & CEO of Televideo S.A., a distribution company in Lima, Peru, and as the Director of News & Business Development at Radio Television Peruana - Channel 7, where they were responsible for the development and production of news programs.

Throughout their career, Jimmy Arteaga Grustein has consistently demonstrated their ability to drive success, position stations as leaders in the industry, boost ratings, and achieve revenue growth. Jimmy possesses strong expertise in programming strategy, content acquisition and management, and evaluating ratings performance.

Jimmy Arteaga Grustein attended the Universidad Nacional Mayor de San Marcos, where they studied at the Communication School and Economics School. Jimmy also studied at the University of Haifa, specifically at the Israel School of Economics. Additionally, they attended Colegio León Pinelo, but the field of study is not mentioned.