Chad Aycock

Chad Aycock is an experienced professional in sports brand strategy and social media management, currently serving as the Director of NCAA & March Madness Brand Strategy at Turner Sports since May 2017. Responsibilities include overseeing brand strategy for March Madness and NCAA Digital, as well as guiding the sales process for related content. Previously held roles at Turner Sports include Manager of Social Programming, where strategic initiatives for various platforms were implemented, and Assistant Manager of Social Media, contributing to award-winning content. Chad’s earlier experience includes managing social media for the University of Georgia Men's Basketball team and serving as a Sports Analyst at Krossover. Chad earned a Master's Degree in Sport Management from UGA Mary Frances Early College of Education and a Bachelor's Degree in Sport Management from The University of Georgia.