Andrew Ludwick

Vice President, Business Development, Digital at Warner Chappell Music

Andrew Ludwick has extensive experience in the music industry, with a focus on business development and digital licensing. Andrew worked at Warner Chappell Music from 2019 to the present, where they served as the Vice President of Business Development, Digital. In this role, they led commercial negotiations with various partners, including TikTok, Peloton, Snap, and other high-profile accounts. Andrew successfully closed deals with significant financial advances, equity/stock grants, and complex settlement arrangements. Andrew also played a key role in growing digital revenue by approximately 24% in 2020, 26% in 2021, and 33% in 2022, with digital accounting for a significant portion of the company's revenue mix. Prior to their role at Warner Chappell Music, Andrew worked at Warner Music Group as the Director of Business Development & Emerging Technology from 2014 to 2019. Their responsibilities involved closing licensing deals for both recorded music and publishing catalogs, particularly in new and innovative areas of the industry. Andrew played a vital role in shaping industry deals with various digital platforms and services. Before that, Andrew gained experience as a Publicity Assistant at Warner Records and as a Marketing Coordinator at Karmaloop.com.

Andrew Ludwick pursued their education at UCLA Anderson School of Management, where they obtained a Master of Business Administration (MBA) degree in Global Economics and Management. Andrew attended the school from 2021 to 2024. Prior to that, they completed their Bachelor of Science (B.S.) in Marketing Communication at Emerson College from 2009 to 2012.

Links

Previous companies

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Timeline

  • Vice President, Business Development, Digital

    July, 2019 - present