Tim Chisholm

Tim Chisholm is the current Principal Product Experience Designer at Wattpad. Tim has been with the company since September of 2018 and in their role, they oversee the design and designers on Wattpad's Fan Monetization team. The team is dedicated to creating a healthy financial ecosystem for writers to earn a living on Wattpad while deepening fandoms that exist on the platform.

Chisholm works closely with company leadership to set Fan Monetization strategy, goals, and outcomes, both specific to design as well as for the team overall. This includes setting conversion targets, earnings targets, as well as establishing the habit loops that will drive the fan monetization ecosystem.

Tim sets the design strategy for, and leads a team of designers and researchers within, Fan Monetization to achieve our company goals, as well as participating in the design work itself for several initiatives. Chisholm establishes and communicates the through-line between all active and upcoming initiatives to understand how they add up to a cohesive ecosystem that can be leveraged by readers to deepen their fan engagement and writers to increase their earning power on Wattpad.

Tim works with the Head of Design to actively coach and mentor the overall design team, as well as strategize on how best to hire, grow, and develop designers within the company.

Tim Chisholm has a degree from the University of Toronto in theatre/theater. Tim also has a high school diploma in 9-OAC from Northern Secondary School. In addition, they have completed a front-end development program at General Assembly Canada.

They work with Jill Caldwell - Production Designer, Tim Ho - Senior Product Experience Designer, and Jaime Rivera - Senior Product Experience Designer. Their manager is Andrew Chak, Head of Design.