Loïc Poirier

Loïc Poirier has a strong background in marketing and product management. Loïc started their career in 1988 as a Chargé d'affaires at La Robinetterie Industrielle, where they worked until 1991. Loïc then joined Barat-Reboud as a Responsable commercial for a year before moving to Watts Industries France in 1992. At Watts Industries France, Loïc held the position of Marketing Director and successfully led the marketing of a wide range of products. Loïc played a key role in product development, market research, and collaboration with sales, engineering, manufacturing, and operations. Additionally, Loïc contributed to the company's growth in the French and European markets. In 2014, Loïc joined Watts Water Technologies EMEA as the Group Marketing Director for the Water & Plumbing SBU, and later became the Europe Director of Product Management and Marketing at Watts Water Technologies in 2016. In these roles, they were responsible for coordinating marketing and digital marketing activities across Europe, managing the product lifecycle, and ensuring effective marketing communications.

Loïc Poirier attended the Institut Européen de Vente from 1985 to 1987. Additionally, they studied at IEV - Business School Paris, but specific details regarding the duration and degree field are unknown.