Beatriz Martínez Arranz

Social Media Strategist & Creative Content at Way To Blue

Beatriz Martínez Arranz is a seasoned social media strategist and content creator currently working at Way To Blue for Paramount Pictures Spain. With a diverse background in the entertainment industry, Beatriz has provided expertise in social media strategy for various companies, including Archetype for Vodafone España and Vodafone TV, as well as engaging in content creation and brand management for Proyecto Patronus, which focuses on the Harry Potter franchise. Beatriz has experience as a podcast host and written for multiple publications related to film and series, showcasing a strong command over digital marketing and content strategies across platforms including Instagram, TikTok, and YouTube. Beatriz holds a bachelor's degree in Journalism from IE University, a master's degree in Literary and Theatrical Training from UNED, and additional qualifications in Communication for Social Purposes from the University of Valladolid.

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