Brenda Bugada

Brenda Bugada is the current Chief Product Officer at ¡appa!, a position they have held since May of 2022. Prior to this, Brenda served as the Regional Product Manager for Loyalty at Mercado Libre from November of 2018 to May of 2022. Before that, they were the Brand Marketing Manager for the Adult Care Category at Kimberly-Clark from April of 2014 to November of 2018, where they were responsible for the P&L of the Adult category, market penetration, and working with the regional team on the strategy for Latin America. Brenda began their career at Unilever as a trainee in marketing brand development for Dove Hair from June of 2012 to December of 2013. Most recently, Brenda served as an event planning assistant at Salones Asociados from March of 2011 to June of 2012.

Brenda Bugada has a Master of Business Administration from Universidad Torcuato Di Tella, a degree in Marketing from Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires', and a degree in Comunicación Publicitaria e Institucional from Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires'.

Brenda Bugada reports to Damasia Jurado, COO. Some direct reports include Hernan Garcia - Data Analyst, Belen Restucci - Product Owner Demanda, and Esther Insfran - Product Owner. Some of their coworkers include Clara Moratorio - Sales Leader, Lucia Orio - Operations Leader, and Martin Goffan - CTO.