Eliot Gardepe

Head of Strategic Business Development at We Are Era

Eliot Gardepe has a diverse work experience that spans over a decade. Eliot currently holds the position of Head of Strategic Business Development at We Are Era, where they manage European strategic development programs, business plans, market strategies, and financial models for new go-to-market opportunities. Eliot is also responsible for key account management with TikTok and ByteDance across Europe.

Prior to this, Eliot founded SOUNDS, an independent consultancy based in Berlin that focuses on branding, marketing, advertising, and event management for the LGBTQ+ community. As the founder, they led business development, partner management, brand communications, marketing efforts, and overall business operations. SOUNDS generated over €100K in revenue in its first year of operation.

Before starting their own consultancy, Eliot worked at Branditecture as a Senior Producer. In this role, they managed all client relationships and communications, oversaw brand research and analysis, developed marketing strategies, and delivered proposals and recommendations to a range of clients. Under their coordination, the company experienced a 30% revenue growth through process streamlining and internal tool development.

Eliot also gained experience in marketing and advertising during their time at American Apparel, where they served as the Head of Outdoor Marketing and Advertising. Eliot was responsible for global OOH marketing and advertising initiatives, designing advertisements, organizing sales pipelines, and generating over 10 million unique impressions in print and OOH advertising.

Additionally, Eliot has worked as an Assistant Marketing Coordinator at the Pomona College Museum of Art, where they organized promotional events and assisted with regional brand recognition. Eliot also served as a Research Assistant, helping Dr. Jay D. Atlas with research related to theoretical linguistics and philosophy.

Earlier in their career, Eliot took on roles as the Electronic Music Director at KSPC 88.7 FM Claremont and as the Assistant Programming Director at Claremont Colleges Television.

Overall, Eliot Gardepe has a strong background in strategic business development, branding, marketing, advertising, and event management, with a demonstrated ability to generate revenue and increase efficiency in various industries.

Eliot Gardepe completed their education with a BA degree in Visual Pragmatics from Pitzer College, where they focused on Philosophy, Critical Theory, Art History, Art Practice, and Theoretical Linguistics. Later, they pursued a higher degree, earning an MA in Aesthetics and Politics from the California Institute of the Arts. During their studies at the institute, their field of study included Philosophy, Critical Theory, and Political Theory.

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Timeline

  • Head of Strategic Business Development

    January, 2021 - present