Alax Oliveira is a Junior Associate at Weber Shandwick since August 2022, primarily responsible for managing the UFC Fight Pass account. Key duties include developing communication strategies, producing press releases, conducting media clipping analysis, and coordinating influencer activation strategies. Previous experience includes an internship in press advisory at Approach Comunicação, where responsibilities involved monitoring press coverage for Novo Nordisk Brasil, preparing reports, and organizing media training. Additionally, Alax served as an Administrative Manager at KS Prestadora de Serviços LTDA from 2015 to 2022, focusing on client relationships, employee management, and operational oversight. Alax holds a Bachelor's degree in Public Relations from Faculdade Cásper Líbero and a Technologist degree in Marketing from Universidade Cidade de São Paulo.
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