Syd was born and raised in Amsterdam, the Netherlands, and came to the US to play college basketball. He has a bachelor's degree in Sociology from the University of Texas at Austin and a Masters in Organizational Psychology from Liberty University.
After college, Syd played professional basketball in Italy, the Netherlands, and Japan worked in the oil/gas software industry and served in the US Navy before he moved back to Amsterdam. It was there that he started his career in digital marketing, web design, and SEO.
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